We’re always looking for things that have a multiplying effect.
A little bit goes a long way
Wayne.edu is just one of those places. It gets ~700,000 page views per month so changes to the homepage impact a lot of people.
Internally and externally the homepage is used as a primary resource for the Login, Search or Top menu (in order of interaction).
Because of that, only 25% of people scroll past the initial fold.
Studies show a fast webpage gets more interaction.
The bulk of the file size (and thus perceived speed) of wayne.edu is from images. Using the existing infrastructure, we already compress each image as far as possible. Taking the homepage down from historically ~3mb to ~1.1mb.
Deferred loading of images
Using the technique that Rob implemented on Base to detect if an image is on or near the screen to trigger actually loading it, this was then transitioned to the CLAS website by Tom and wayne.edu proper by Jenny.
The result is a ~600kb reduction in initial page load on wayne.edu, from ~1.1mb to ~600kb depending on the hero image.
This change at scale
75% of 700,000 visits = 525,000 pageviews do not scroll
525,000 times 600kb savings = 315gb savings per month!
10.5gb savings per day.
The CLAS homepage had similar results for end users, but with fewer page views per day, the impact is not as visible.
Bandwidth costs can get expensive for our users. This change not only helps locally but globally, the impact is great without impacting the user experience.