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Feb 19 / Sara Attou


Feb 19 / Sara Attou

Reflective Analysis: Project 3

The category I was assigned was Modern Serif. I focused mainly on Didot. Didot is one of the typefaces that has a combination of thick and thin strokes, Horizontal stresses and flat serifs. On the ‘s’ in the regular font, it is the only one in the family with their own style serif.

Along with the ‘z’ it also has it’s own serif. The ears of the ‘r, f and g’ are rounded with a flatter bottom than a tear drop. The bowls in Didot are almost a circle with a rectangular twist to it. It also consists of thin strokes on the top and bottom that meet with thick strokes on the sides. The terminal of the ‘t’ is the only letter that is concave. Along with terminals, the ‘a’ has it’s only style flair terminal.

In the letterform I created, I used the the common characteristics of Didot. Common characteristics which included the terminal of the ‘j’ and ‘y’,an ear and thin and thick strokes with the flat stresses. The strongest parts about my fictional letterform are the uses of thin and thick strokes, flat serifs, and unique terminals. The weakest parts of my fictional letterform would have to be the reverse of the arms. In Didot, the thin arm goes to the left and thick is on the right. In my defense of the reason I allowed that to stick is because of how the ‘s, t and z’ have their own style. All in all I believe my work was well crafted and and had fun during the project.

Screen shot 2013-02-19 at 11.18.47 PM     -s


Screen shot 2013-02-19 at 11.19.08 PM   -z

Screen shot 2013-02-19 at 11.05.28 PM -r

Screen shot 2013-02-20 at 12.22.15 AM  -o


Screen shot 2013-02-19 at 11.18.42 PM-t




Screen shot 2013-02-19 at 11.18.17 PM  -a



Screen shot 2013-02-19 at 11.19.24 PM-y





Feb 19 / Sara Attou

Project:3 Process Work

IMG_2440 IMG_2443 IMG_2444 IMG_2445

Feb 18 / Sara Attou




Emigre is a type foundry based out of Northern California. They have a bit over 60 web fonts which include Dogma, Vendetta and Vista Sans. Going through the different fonts they offer, a few caught my eye..Starting with Backspacer,


thick circles with thin readable letters in the middle. Also thick black boxes with cones coming from the sides, again with think readable letters in the middle. Next, Matrix II is awesome.


This typeface in bold has nice clean thick strokes with sharp serifs. The Italic is not my favorite for this typeface because it seems to me it does not fit in with the rest of the family.  One more, which is Senator.



Loving the bold, blocky and black in this typeface.

There are a lot of other cool ones to check out so here’s the link:

Feb 5 / Sara Attou


Seem like pretty cool guys who came up with Underware.

These guys are based in Den Haag, Helsinki and Amsterdam. They create versatile fonts and from what I have seen I enjoy their work.

homepage-poster-liza homepage-poster-sauna


Here is their website

Feb 4 / Sara Attou

Project 2: Process Work

Screen shot 2013-02-04 at 4.15.57 PM

Project 2 was challenging but I liked it at the same time. In part 2.1 we ha to analyze the anatomy of the typeface we were assigned which was Adobe Garamond Pro. This was my favorite part of the project because we color coded and labeled names of the anatomy of the letters. It helped me get a better understanding of designing a typeface and how much work goes into it.



Part 2.2 was my least favorite because it was time consuming and I thought too much if the lines showing the ascender height, cap height and baselines were correct. Not only did we need to show the measurements for the  typeface as Regular but also Italic, Bold and Italic Bold. It was hard to keep my sanity on this part.

Jan 20 / Sara Attou

I thought this was funny :)


Jan 16 / Sara Attou

Layouts of Geometric Letters

Screen shot 2013-01-16 at 11.38.31 AM Screen shot 2013-01-16 at 11.38.41 AM Screen shot 2013-01-16 at 11.38.49 AM Screen shot 2013-01-16 at 11.37.59 AM Screen shot 2013-01-16 at 11.35.59 AM Screen shot 2013-01-16 at 11.38.07 AM

Jan 14 / Sara Attou

Virus- not just something that attacks your computer.

Jonathan Barnbrook and Barnbrook Design founded Virus in 1997. Fonts are experimental and express the sprit of the age and reflect the language we use today.

“Language is a virus from outerspace”–comes from William Burroughs and Neville Brody’s statement, that style is a virus.–Also a computer virus.




I really like this type face called Nixon Script. Reminds me of the Detroit Derby Girl’s shirts!ni2

Check out this website for more info about Virus.

Jan 14 / Sara Attou

Project 1: Process Work









Project 1 we were assigned groups to work with. We started with 5 students including me, Anthony, Brett, Tyler and Leo. The second meet in class we found out Leo had dropped the class. The next class meeting Daryll joined the class. Tyler, Brett and I had taken the Intro class together and we thought it would be a good idea for him to join  our group.

For the project, we had to find geometric objects that looked like letters. It was harder than I thought. Our groups communications skills were terrible and didn’t collaborate well at all. Until the crunch time at the end of the due date. Being the only girl in the group I felt unheard and shunned out. Daryll evened up not meeting with us when we could and he never brought photos of what letters he was assigned. When we had critique, Daryll had no photos printed which made us look bad.

With our lack of communication with each other I was unaware we needed to make a book with our geometric alphabet. We put our letters together and again, lack of communication, I had it understood someone was in charge of binding it and turning it in. A week went by and received our grades which we failed with a grade of a D. The book was late and unprofessional. I am very discouraged with finishing the class and feel that I will not pass the class. I was also embarrassed that Daryll joined our group.