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Side Project: The “G” Study

The G Study assignment was to analyze 3 given lowercase g’s and determine the factors that made them different from one another. From an initial glance, the three g’s were virtually identical, but upon further investigation and using a designer’s eye, the details and differences began to emerge. Here is a photo of the three g’s side by side:

g study


My initial breakdown of the differences of these three g’s are as follows.

g studynew


From the discussion of the exercise in class, we learned:

  • The three fonts used were Helvetica Neue, Ariel, and Univers.
  • The G is a good letter to analyze when deciding on what typeface to use, for it contains subtle differences that you would not get in other letter forms while looking at various typefaces.
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16 Sep 2014

A little typography humor

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12 Sep 2014

More on Project 1: Scavenger Hunt (Reflection)

Here are a few photos from yesterday’s critique on Project 1! I thought all of the groups did a fantastic job, and I was very proud of my own group for our hard work and effort.


Left to right: Joey, MaNazah, myself, Mariam


Also, I did recap the project in my last post, but here is my formal reflection on Project 1 which was included in my booklet:

“Overall, the scavenger hunt project was a great learning experience. It was quite challenging to have an assigned system to keep in mind while also trying to be creative and hunt for all of the necessary letters. In other words, you had to think outside of the box to find the letters, but you were also put into a box by your group’s assigned style. Being given a style also meant considering how to best represent it and making conscious choices to do so. This was good practice for paying attention to detail as well as keeping in mind the bigger picture.

I think the most important experience this project provided, however, was the opportunity to work in a team setting. This project would have been very different if we were asked to work as individuals rather than in an assigned team. Working through the obstacles together and making key decisions as a group was great practice for what may be to come in the future as we graduate and find jobs in the real world. Collaborating and combining all four of our visions is what ultimately made this project successful. This project also brought to light the importance of time management and planning while under a deadline. There were many different aspects of the project that had to be taken into consideration, such as having the photos, working on a reflective blog post, and communicating with your group during the process. The project being multi-faceted helped stress the importance of flexibility and organization while taking on a project. “

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12 Sep 2014

Project 1: Scavenger Hunt

Tomorrow (Sept. 11, 2014) Project 1: Scavenger Hunt is due. This project required each student along with our group members to create “a formally cohesive alphabet”. This meant going out into the world and “collecting” ( or capturing with your camera) letters A-Z of the alphabet along with these symbols:  (!?$*). The “letters” needed to not already exist (for example, you could not photograph the letter B printed on a billboard and use it). The style group you were assigned to also added some further constraints, as your letters needed to fall under your category.

My group consisted of myself, Joe Martinez, Mariam Dakroub, and MaNazah Chandler. We were assigned to the style group “Minimal”. Upon discussion, we decided the word minimal meant:

  • As simple as possible
  • Clean
  • Basic
  • Stripped to the essentials
  • Orderly

We also decided that in order to stick with our style group, it would be best to have our final images be black and white, and to focus on finding things that looked like uppercase letters rather than lowercase. We also decided to split the letters and characters amongst the 4 of us rather then have all of us try to find every letter. MaNazah and myself were assigned letters N-Z and the characters ?*, while Mariam and Joe took A-M and $! . Here are a few of the photos I took:


I really had to think creatively, as some letters were much easier to find than others. I found multiples of some, but others I could not find. I had a difficult time discovering R, N and Z.

When our group met next, we reviewed all of the photos we had. Since we divided the alphabet and more than one person was assigned a set of letters, we had multiples for almost every letter. We went through the photos letter by letter and chose which one we thought was the best for our final alphabet based off of our definition of “Minimal”. We also discussed which ones needed to be cropped, further edited, or retaken all together.


*Photo credit: MaNazah Chandler. Our group reviewing and eliminating photos in preparation for the final critique.

We as a group decided we wanted to name our font something that incorporated minimal, as well as the overall look our photos seemed to have: industrialized. We ultimately chose to name our font Cimple City; a collaboration by MaNazah and myself. It combines a play on “simple” (minimal) and “city” (industrialized; pays homage to where alot of our photos were taken).

Overall, I think this project was alot more of a challenge than I had initially anticipated. Having a style added alot more of a constraint to what you could and could not use; you had to think outside of the box to find the letters, but were also put into a box by your group’s assigned style. I think it was a great learning experience!




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10 Sep 2014

Side Project: Masters of type, LettError Type Foundry

For the Typographer research assignment, I was assigned LettError Type Foundry.


LettError is an independent type foundry created by two Dutch type designers named Erik van Blokland and Just van Rossum.


(left to right: Erik, Just.)

The two began LettError in 1989 while both working for MetaDesign, a global branding firm. Not only does LettError produce type for web and print, but they also occasionally dabble in illustration and animation.

Erik and Just have both been successful as typographer/graphic designers on and individual basis as well as during their collaborative efforts. The most successful collaboration between the pair would have to be the creation of the font Beowolf.



Beowolf was drawn and engineered in 1989 and was part of the first release of the FontFont library. Beowolf is unique because it’s ragged edges shift randomly each time you print it. The Museum of Modern Art in New York acquired Beowolf in 2011 for it’s Architecture and Design collection.

Here are some other fonts the pair have received recognition for over the years:






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5 Sep 2014

An inspiring video for designers everywhere:

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5 Sep 2014

Side Project: My favorite fonts

Some of my favorite fonts:



Bebas Neue: Very well could be my most favorite font of all time; a design staple in my opinion.


Coneria Script Demo: Just a beautiful and clean looking script, I particularly like how the letters vary in thickness at certain points.



-Feast of Flesh: A font that is great if you need to make a bold statement. I’ve used this on quite a few T-shirt designs.



Neou Thin: Super versatile, another design staple! A must have. A great thin font to have.



Wolf in the City: Where do I begin… how can you not love this font. I feel like my eyes turn into hearts when I look at it. 🙂 Reminds me of a hand-crafted retro script, but still somehow feels modern. Very well could be considered one of my all time favorites.




Tamoro Script: I like this one because when I was trying to create my personal logo, I wanted to use a font that closely resembled my signature. Airy and light, this font fit perfectly. I feel it’s a pretty unique looking script due to how the letters are spaced which I also enjoy.

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5 Sep 2014

About me

Ciara Diamond, 20 years old, native of Livonia, MI.
Graphic design nerd & mom to a spoiled black lab puppy.
Two-time Collegiate level Pom-pon State Champion.
Loves ice cream and sleeping in way too late.
Sans-serif fonts >>> serif.




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4 Sep 2014