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Wayne State University

Aim Higher

project 1 letters

Hardy_Project1

once you start trying to find letters in your existing environment it is hard to stop seeing them. for this project we had to find letters in our environment that were all geometric in composition. By doing this it showed that letters can be created out of anything and that they can be found everywhere. It also got you thinking about how different letters can relate to one another and the connotations that go along with the anatomy of a letter.

For my group we were supposed to find geometric letterforms in our environment. So the first question was what exactly is a geometric letterform? Geometry is all around us so the difficult thing is that everything is technically geometric. Any object or shape is geometric, it may just be very advanced geometry. therefore, our first decision as a group was to define what we considered to be geometry. What do people think of when they hear the word geometry? Rectangles, circles, angles, lines… basically any simple shape. We decided that we would only find letters that had defined angles and simple curves. The curves however, needed to be very regular and not complex. For example, a portion of a circle or oval would be acceptable but when an object has multiple curves it looses it sense of geometry and becomes very organic.

In researching geometric typefaces i found that there were many graphic designers who had already been creating geometric typefaces. Most notable of these designers is Milton Glaser. Glaser has many well known designs and a very distinct style. One thing that is easily noticed by looking at his geometric designs is that he works with the bare essentials of a letterform. He creates his letters out of the absolute minimum amount of change in a letterform that is possible while still keeping the identity of the letter. He does this by using simple shapes as his module and then adding or subtracting content away from these shapes or sometimes not altering the shape at all. He also works very little with the counters of the letters and for the most part only works with the silhouette of the letterform.

milton_glaser_babyteeth_1968

From general
Posted by Tyler Hardy on January 24, 2013

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