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Wayne State University

Aim Higher

Jan 22 / Reem Khawatmy

Rhythm and Proporiton

Rhythm and Proportion

2.1    Horizontal Motion

  1. Define the word space to suit the size and natural letter fit on the font.
  2. Choose a comfortable measures (between 43-75)
  3. Set ragged if setting suites the text and the page.
  4. Use a single word between sentences.
  5. Add title or no space within strings of initials.
  6. Letter space all string of capitals and small caps, and all long strings of digits.
  7. Don’t letterspace the lower case without a reason.
  8. Kern consistently and modestly or not at all.
  9. Don’t alter the width or shapes of letters without cause.
  10. Don’t stretch the space until it breaks.

2.2    Vertical Motion

  1. Choose a basic leading that suites the typeface, text, and measures.
  2. Add and delete vertical space in measured intervals.
  3. Don’t suffocate the page.

2.3     Blocks and paragraphs

  1. Set opening paragraphs flush left.
  2. In continuous text, mark all paragraphs after the first with an indent of at least one en.
  3. Add extra lead before and after block quotations.
  4. Indent or center verse quotations.

2.4      Etiquette of Hyphenation and Pagination

  1. At hyphenation line-ends, leave at least two characters behind and take at least three forward.
  2. Avoid leaving the stub-end of a hyphenated word, or any word shorter than four letters, as the last line of a paragraph.
  3. Avoid more than three consecutive hyphenated lines.
  4. hyphenate proper names only as a last resort unless they occur with the frequency of common nouns.
  5. Hyphenate according to the convention of the language.
  6. link short numerical expressions with hard spaces.
  7. Avoid beginning more than two consecutive lines with the same word.
  8. Never begin a page with the last line of a multi-line paragraph.
  9. Balance facing pages by moving single lines.
  10. Avoid hyphenated breaks where the text is interrupted.
  11. Abandon any and all rules of hyphenation and pagination that fail to serve the needs of the text.

One Comment

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  1. fontfacegen.com / Jul 19 2014

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